

What we delivered
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Why / Vision / Mission
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Logo & House Style
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Business Card
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Presentation
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Proposal
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Pitch Deck
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Digital Signature
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Marketing & Communications Plan
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Website development
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Content Strategy
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Content Creation and Scheduling
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Social Media Management
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Online Ad Campaigns
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Video Production
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Challenges and Donation campaigns
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Personalized Hashtags
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Podcast setup
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Conducting Interviews
What our client needed
Positively Alive, a Belgian Charity, sought comprehensive branding and communication strategies to further two pivotal goals. The first objective was to de-stigmatize HIV by disseminating positive, empowering messages through social media. The second goal involved fundraising for organizations combating HIV/AIDS while supporting research for a vaccine and cure.
The journey
We led Positively Alive's branding initiative, crafting a compelling logo and aligning all elements with their mission. Through a vibrant website, uplifting social media content, engaging fundraising activities, and consistent messaging, we facilitated the normalization of HIV. Additionally, we expanded their audience via a dedicated Facebook group, empowering a community to spread awareness effectively. Our efforts not only raised funds for HIV cure research but also directed a portion of the proceeds to support vulnerable and orphaned children in South Africa, particularly those living with HIV. This comprehensive approach led to a cohesive brand identity, fostering a supportive community committed to help end the HIV & AIDS epidemic.